PickYour.Photos

"A SaaS platform designed specifically for photographers in the Latin American market, enabling them to manage and deliver photos to clients, running for 1.8 years with ~$790 MRR."
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pickyour.photos
Maker: ebobby
$790/mo MRR (explicitly stated by creator); costs ~$190/mo (VPS $69, Cloudflare $25, R2 ~$50, Crisp $45, Customer.io $1), yielding ~$600/mo net profit

Marketing Channels

Secondary

Hacker News

Shared in the HN yearly projects thread with detailed revenue and cost breakdown

Primary

Latin American photographer market

Purpose-built for the LATAM market, suggesting localized marketing channels and word-of-mouth within regional photographer communities

Growth Levers

  • Expand to additional LATAM countries by localizing for specific regional photographer workflows
  • Partner with photographer associations and photography schools in Latin America for distribution
  • Create Spanish/Portuguese content marketing targeting LATAM photographer search queries
  • Add referral programs incentivizing photographers to recommend the tool to peers
  • Optimize R2 storage costs as the largest variable cost (~$50/mo) to improve margins at scale

First Customer Strategy

No explicit first-customer strategy mentioned in the thread. The product was purpose-built for the underserved Latin American photographer market, suggesting the creator identified a gap where existing English-language tools did not adequately serve LATAM photographers.

Pricing Insight

MRR of $790 across 1.8 years of operation. Infrastructure costs are $190/month, resulting in approximately 76% gross margins. The cost stack is lean: VPS ($69), Cloudflare ($25), R2 storage (~$50), Crisp customer support ($45), and Customer.io email ($1).

New Market Opportunities

  • Other underserved regional photographer markets The LATAM-focused approach could be replicated for other regions underserved by English-centric SaaS tools (e.g., Southeast Asia, Middle East)
  • Photography adjacent services The existing photographer customer base could be cross-sold services like invoicing, booking, or contract management

Key Takeaways

  • Targeting an underserved regional market (LATAM) with a localized product can create a defensible niche
  • Lean infrastructure using VPS + Cloudflare + R2 enables 76% gross margins even at sub-$1K MRR
  • Transparent cost breakdowns help validate SaaS economics: $790 MRR minus $190 costs equals ~$600 net monthly profit
  • Crisp ($45/mo) as a customer support tool represents a significant cost at this scale — may be worth evaluating alternatives
  • 1.8 years of consistent operation with growing MRR demonstrates the viability of niche vertical SaaS for specific professions

Sentiment Analysis

1 Neu

Notable Quotes

"Current costs are around ~$190 usd monthly — ebobby (creator providing transparent cost breakdown)"

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