Stock Events

"A stock market events tracking app that has grown from a side project since 2019 into the creator's full-time job."
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stockevents.app
Maker: davidkuennen
no rev. info provided; moved from side project to main job implies significantly higher revenue)

Marketing Channels

Primary

App Store (organic)

As a mobile app running since 2019, App Store organic discovery is likely the main acquisition channel

Secondary

HN and tech communities

Sharing on HN side project threads for visibility among the investor/developer demographic

Growth Levers

  • Expand coverage of financial events (earnings, dividends, splits, IPOs) to become the definitive events calendar
  • Build integrations with brokerage platforms for seamless portfolio-aware event tracking
  • Create content around upcoming market events to drive SEO and social media traffic
  • Add alert and notification features to increase daily active usage and retention
  • Target financial advisors and wealth managers who need to track events across client portfolios

First Customer Strategy

The creator built Stock Events around 2019 and grew it organically over roughly 6 years to the point where it became sustainable as a full-time job. The long runway from side project to main job suggests patient, compounding growth rather than a single viral moment.

Pricing Insight

No specific pricing mentioned. The transition from side project to full-time job implies revenue well above $500/month, likely in the thousands. Stock/finance apps typically use freemium models with premium features behind a subscription.

New Market Opportunities

  • Crypto and alternative asset events Expanding to cover crypto events (halvings, unlocks, governance votes) could capture the growing digital asset investor audience
  • Financial media and newsletter creators Financial content creators who need a reliable calendar of market events for their newsletters and analysis

Key Takeaways

  • • Side projects can take 5-6 years of patient growth before becoming viable as a full-time business
  • • The transition from side project to main job is a significant milestone that validates product-market fit
  • • Finance and investing apps benefit from recurring engagement tied to real-world market events
  • • Minimal marketing description suggests the creator lets the product and its App Store presence speak for themselves
  • • Long-running side projects benefit from compounding user growth and App Store ranking improvements over time

Sentiment Analysis

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